Ad Campaigns Built for Wedding Planners, Launched in Minutes

Couples book a planner months or even a year before the wedding, and the one whose portfolio they find first often gets the consult. Tofu Ads Agent builds engagement-season and venue-and-style-specific campaigns that put your work in front of couples exactly when they start planning.

Get early access → See all industries

Google Ads · Live LinkedIn Ads · Live Meta · Coming soon

Tofu Ads Agent builds and launches complete paid campaigns for wedding planners across Google Search and LinkedIn, with Meta coming soon. It structures campaigns around full-planning versus day-of-coordination packages, and layers in style and budget-tier targeting so luxury clients and budget-conscious couples each see relevant messaging. The agent writes ad copy that showcases portfolio work, groups keywords by planning stage and venue type, and builds negative keyword lists to filter DIY searchers and unrelated vendor categories. It manages bids to spike around engagement season, when the majority of couples start their vendor search.

Why Wedding Planners advertising is different

Wedding planning is a long lead-time, high-trust purchase. Tofu Ads Agent is built to catch couples early and stay in front of them through the full booking window.

Engagement-season timed Ramps spend during the post-holiday engagement surge when most couples begin searching for a planner.
Long lead-time aware Builds campaigns that nurture couples booking 6 to 18 months out, not just those searching for immediate availability.
Portfolio-forward Writes ad copy built to showcase real wedding work and past events, since couples buy based on style fit and trust.
Always improving Tests new headlines, portfolio imagery, and calls-to-action weekly and shifts spend toward what generates booked consults.

What Tofu Ads Agent builds for Wedding Planners

Audiences and targeting

Builds targeting around newly engaged couples, layered with budget tier and style preference (luxury, rustic, destination) by city and season.

Creative

Writes ad copy and extensions for full-planning packages, day-of coordination, and destination weddings, each matched to a portfolio-driven landing page.

Campaign structure

Splits full-planning campaigns from day-of coordination campaigns so couples with different budgets and needs see the right offer.

Keywords and negatives

Builds keyword groups around 'wedding planner near me' and 'day of wedding coordinator [city],' while excluding DIY planning checklists, venue-only searches, and unrelated vendor categories.

Example keywords it builds

wedding planner near me wedding planner cost [city] day of wedding coordinator [city] destination wedding planner best wedding planner [city] full service wedding planning [city]

Example audiences & targeting

Newly engaged couples starting vendor research Couples planning weddings 6 to 18 months out Luxury and destination wedding shoppers Budget-conscious couples seeking day-of coordination Couples researching planners by style or aesthetic

Frequently asked questions

Which platforms work best for wedding planner ads?

Google Search captures couples actively searching for a planner or comparing pricing. LinkedIn can work for reaching corporate professionals planning larger, higher-budget weddings. Meta is coming soon and will be strong for portfolio-style visual ads and retargeting couples who visited your site.

Can Tofu Ads Agent target the engagement-season spike?

Yes. The agent recognizes the seasonal surge in engagements and shifts budget up during that window, since it is when most couples start their vendor search.

How does the agent handle the long lead time between booking and the wedding date?

It builds campaigns designed for early-stage research as well as couples closer to their date, so you stay visible throughout a 6 to 18 month planning window instead of only capturing last-minute searches.

What does a booking need to be worth to make this profitable?

Given typical full-planning package values, most planners see strong returns as long as a modest share of consult requests convert, since one signed couple can cover months of ad spend.

Will the agent write the ad copy itself?

Yes. It writes multiple ad variations built around your portfolio and style, tests them automatically, and keeps the versions that generate the most booked consults.

Stop losing couples to the planner with better ads

Tofu Ads Agent builds your engagement-season campaigns, writes your ads, and keeps your consult calendar full all year. Early access is rolling out now.

Get early access