Tofu Ads answers
Your ads questions, answered.
Short, checked answers to the questions B2B marketing teams ask about LinkedIn, Google and Meta ads. Each one names its sources and the date it was last checked.
- What's the best way to promote a B2B webinar with LinkedIn ads: Event Ads, a Lead Gen Form or a landing page?Lead gen forms · Ad formats · Campaign objectives · LinkedIn
- With a small B2B ad budget, should I start with Google Search or LinkedIn Ads?Budgets and bidding · Campaigns · Benchmarks · LinkedIn
- Should a new B2B Google Ads campaign with only a few conversions a month use Manual CPC, Maximize Clicks or Maximize Conversions?Budgets and bidding · Learning phase · Campaigns · Google Ads
- How can I see what Google ads my competitors are running, and is there a tool that shows their keywords?Competitor research · Tools · Keywords · Google Ads
- Are ChatGPT ads worth testing for B2B lead generation?AI search · Campaigns · Lead quality · ChatGPT ads
- Why does LinkedIn show zero conversions when my Insight Tag is installed?Conversion tracking · Measurement · LinkedIn
- Why does Google Ads say 'Destination not working' when my landing page loads fine?Ad policies and review · Campaigns · Google Ads
- Why don't Google Ads and GA4 show the same number of conversions?Attribution · Conversion tracking · Measurement · Reporting
- Why is my Google Ads Search campaign not spending its budget or getting impressions?Budget pacing · Budgets and bidding · Campaigns · Keywords
- Why does Meta's ads MCP say is_ads_mcp_enabled: false for my ad account, and how do I get it turned on?MCP servers · AI · Automation · Meta
- Why does Meta say my Custom Audience terms haven't been accepted, and how do I fix it?Audiences · CRM sync · Ad policies and review · Meta
- Why is Meta suddenly rejecting ads that ran fine for months, and how do I get them back?Ad policies and review · Account bans · AI · Platform changes
- Can Meta value rules replace the placement and age exclusions I lost?Budgets and bidding · Placements · Targeting · Audiences
- Meta's new ad terms let it crawl my website. Can I block it without breaking my ads?Ad policies and review · Privacy and tracking limits · AI · Platform changes
- How do I turn off Advantage+ on a Meta Leads or Sales campaign?Campaigns · Campaign types · Budgets and bidding · Audiences
- Which third-party MCP servers connect Google, Meta and LinkedIn ads to AI assistants?MCP servers · Tools · AI · Google Ads
- How do I use Claude Code to manage my Google Ads and Meta ads?MCP servers · AI · Automation · Google Ads
- How do I connect Google Analytics 4 to Claude or ChatGPT with the GA4 MCP server?MCP servers · AI · Reporting · GA4
- Is there a LinkedIn Ads MCP server I can use with Claude or ChatGPT?MCP servers · AI · Tools · LinkedIn
- What is Meta's Ads MCP server, and how do I connect it to Claude or ChatGPT?MCP servers · AI · Automation · Meta
- What is the Google Ads MCP server, and how do I connect it to Claude or ChatGPT?MCP servers · AI · Reporting · Google Ads
- Is there a tool to share ad previews from LinkedIn, Meta and Google with my team for approval before launch?Creative · Approvals · Tools · LinkedIn
- Meta's pixel is adding events on its own. Should I turn off automatic events?Conversion tracking · Measurement · AI · Platform changes
- How do I target job titles or industries with Meta ads for B2B?Targeting · Audiences · AI · Meta
- What's a cheaper alternative to Supermetrics for getting LinkedIn, Google and Meta ads data into one report?Reporting · Tools · LinkedIn · Google Ads
- Is Safari 27 breaking my LinkedIn, Google or Meta conversion tracking?Conversion tracking · Measurement · Privacy and tracking limits · Platform changes
- How do I automatically send leads from Meta lead ads to HubSpot or Salesforce?Lead gen forms · CRM sync · Tools · Meta
- What's the best keyword research tool for B2B Google Ads when Keyword Planner shows little or no search volume?Keywords · Tools · Google Ads
- Can Google's Ask Advisor (Ads Advisor) run my Google Ads, and should I let it make changes?AI · Automation · Tools · Platform changes
- Is Google tag gateway worth setting up for B2B lead gen, and how do I set it up?Conversion tracking · Measurement · Privacy and tracking limits · Platform changes
- Why is my weekday-only Google Ads campaign spending more than its daily budget?Budget pacing · Budgets and bidding · Ad scheduling · Platform changes
- Why does Google Ads say my ads have limited ad serving, and how do I get the limit lifted?Account bans · Platform changes · Keywords · Google Ads
- LinkedIn now shows Sponsored Content in the right rail. Should I leave it on?Placements · Campaigns · Platform changes · LinkedIn
- How can I see what LinkedIn ads my competitors are running, and is there a tool that tracks them?Competitor research · Creative · Tools · LinkedIn
- Can people book a demo straight from a LinkedIn Lead Gen Form?Lead gen forms · Platform changes · Tools · LinkedIn
- Can I run LinkedIn ads only during business hours, or do I need a scheduling tool?Ad scheduling · Budgets and bidding · Budget pacing · Tools
- How do I turn off Meta's AI edits to my ads before the new ad terms make me responsible for them?Creative · AI · Platform changes · Meta
- Should I pause my B2B ads over the holidays or just lower the budget?Budgets and bidding · Budget pacing · Learning phase · Campaigns
- Why does Meta spend almost all my budget on one ad, and how do I test new B2B ads fairly?Creative testing · Creative · Budgets and bidding · Meta
- Should I use Meta Instant Forms or my website form for B2B lead ads?Lead gen forms · Lead quality · Conversion tracking · Meta
- What should I optimize my Meta ads for when my B2B campaign only gets a few leads a week?Learning phase · Campaigns · Conversion tracking · Lead quality
- Can connecting Claude or another AI agent to my Meta ad account get it banned?Account bans · AI · Automation · Tools
- Which LinkedIn campaign objective should I pick for a cold B2B audience?Campaign objectives · Campaigns · LinkedIn
- Should I use LinkedIn Conversation Ads or Message Ads in 2026?Sponsored Messaging · Ad formats · Creative · LinkedIn
- Why is LinkedIn showing my ads to companies that aren't on my matched company list?Targeting · ABM · Matched audiences · Audiences
- Why are people opening my LinkedIn Lead Gen Form but not submitting it?Lead gen forms · Creative · LinkedIn
- What's a normal CPM, CPC and cost per lead for LinkedIn Ads in 2026, and why are mine so high?Benchmarks · Budgets and bidding · LinkedIn
- Is there an AI tool that writes on-brand Google Ads headlines and descriptions for B2B?Tools · Creative · AI · Google Ads
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